b'How to Legally Raise Private MoneyBiographies of Your TeamYou will need biographies of your team members describing their rel-evant experience for several of the marketing pieces described below. When writing a biography, dont include your years as a grocery store clerk or bartender, unless you were also the business owner. Here are some guidelines for writing a winning biography: This isnt a resume, so do this in paragraph format (not bullets). It doesnt have to be long; two to three paragraphs are the most needed.Use a professional photo or headshot no more than two years old. It should not be one you took with your phone, your high school graduation photo, or the one in which you are wearing your favorite holiday sweater.List your name, title and role in the company that will be raising the money. Describe your related experience, training or education.Describe your unrelated, professional experience and education. Leave the personal stuff for your singles ad.You can prepare a brief company biography that discusses your compa-ny and what it does in the most general terms, such as its business philos-ophies and what makes it unique. You should create biographies for each of the key players on your man-agement team. Company BrochureIf you plan to meet investors at live events, you may wish to have a bro-chure-style summary of your company that you can hand out. A typical company brochure will include a description of your company, its purpose and mission statement, and biographies of key principals. I like an 11- x 17-inch version folded in half and printed on light card-stock or magazine print. This gives you four full 8.5- x 11-inch pages to illustrate the highlights of your offering. You will want to add some compelling photos related to your project, and headshots of your management team.120'